Corellian Creative’s PPC Services can be extremely effective for budgets of all sizes. You can use PPC, via AdWords on Google or Bing Ads on… Bing, to target visitors at all stages of the buying funnel. We Start by focusing on the keywords people search for when they are ready to buy your product. The lower in the funnel, the higher conversion rate you should expect. When you add geography, time and language, you have a surefire way to pinpoint your most qualified customer. We also try to avoid broad matching so you are not paying for unqualified clicks that will just drain your budget. Starting with a modified broad match we can get a much higher relevance. Since PPC is an auction format, price is driven by demand/value as well as being directly related to the relevance of the landing page of the ads, which is where SEO dovetails with PPC perfectly. You can’t overspend when it’s self-serve as set budgets are put in place and can be changed with a click of a button.
We look at both sides of the PPC service, in order to both generate more enquiries whilst also attempting to lower the cost per enquiry. After all, saving our clients money is the same as helping them make money, which is ultimately what our PPC services are employed for.